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How Herbalife Automated Distributor Management with Xolvex

How Herbalife Automated Distributor Management with Xolvex

Herbalife faced operational restrictions in centralizing communication with its distributors. Only Xolvex succeeded in implementing a creative solution using WhatsApp and Telegram APIs, automating processes like group creation and bulk messaging, reducing time and errors while strengthening its digital infrastructure.

How Herbalife Automated Distributor Management with Xolvex
  • Industry Health
  • Country United States

Success Story: Herbalife

Xolvex developed a customized technological platform for Herbalife, which automated the creation of groups in WhatsApp and Telegram, allowing distributors to easily join by sending their ID to a bot. The solution also centralized distributor management, improving communication and activity monitoring, in addition to integrating tools like QR codes to optimize the event experience. Through a deep analysis of API restrictions and dynamic adaptations, the platform ensured stable operations, reduced errors and time, and laid the groundwork for future events and reward programs, strengthening Herbalife’s operational capabilities.

Business Opportunity for the Client

Herbalife faced multiple challenges in preparing for an event scheduled within a short timeframe. The main challenges were:

— Automatic group creation on WhatsApp and Telegram: They required a solution where distributors, upon sending their ID to a bot, would automatically receive the link to the corresponding group.

— API limitations: WhatsApp and Telegram impose strict restrictions on automation, especially on repetitive actions within a short period, which leads to account bans.

— Lack of centralized communication: Herbalife needed adequate infrastructure to effectively manage its distributors, to implement a reward program based on participants’ activity and positive impact within the groups.

— Specific event objectives: They wanted distributors, at the end of the masterminds, to scan a QR code to interact with a bot and obtain the correct group link, all managed from a centralized system.

These challenges demanded a technological solution that not only automated processes but also adapted to strict platform limitations and offered comprehensive management.

Why Xolvex Was Chosen

Herbalife selected Xolvex because no other consulted company could offer a creative and viable solution to resolve their technical challenges.

At Xolvex, they found an innovative proposal that leveraged WhatsApp and Telegram APIs, eliminating the need to develop a specific communication platform, resulting in a more practical, cost-effective, and tailored approach to their needs.

Furthermore, while other providers offered no clarity on costs or delivery times, Xolvex demonstrated precision, commitment, and a unique understanding of Herbalife’s challenges.

With agile methodologies like SCRUM, Xolvex structured an efficient process to face complex problems, such as platform limitations and bans, and filled the absence of a technical counterpart through strategic roles like Product Manager and Product Owner.

This adaptability, along with the ability to redesign interfaces, implement advanced analytics tools, and ensure operational stability across different regions and time zones, solidified Xolvex as a reliable and visionary strategic ally, capable of overcoming immediate challenges and strengthening Herbalife’s future operations.

Technological Challenge for Xolvex

The development of the solution for Herbalife presented a series of technological challenges that required a strategic and flexible approach from Xolvex.

— Absence of systematized processes within Xolvex’s operational structure. This prompted the adoption of agile methodologies, such as SCRUM, to structure and optimize workflows, ensuring more efficient task execution.

— Lack of technical documentation. Although this task demanded additional time and resources in the early stages of the project, it proved to be a strategic investment by providing a solid foundation for system sustainability and future problem resolution.

— Need to establish structured processes for refining ideas, initiatives, and system features, which was addressed through the elaboration of flowcharts in collaboration with the technical team.

— API management to integrate Telegram and WhatsApp, given that both platforms operate differently. While Telegram allowed for direct integration, WhatsApp required the use of its API, adding a layer of complexity in management.

— Restrictions and limits of these platforms regarding automation and group creation, which were not entirely transparent, requiring exhaustive analysis and continuous testing to avoid issues like mass bans. The solution had to dynamically adapt to these restrictions, ensuring stable and reliable operation.

— Complete redesign of the system interfaces after the first version (minimum viable product) to make them more intuitive and accessible, ensuring an efficient and user-friendly experience.

— Filling the absence of a technical counterpart from the client by incorporating key roles, such as Product Manager and Product Owner, who acted as a bridge between client needs and technical development.

— Ensuring the solution was capable of operating across multiple regions and time zones, such as Asia, North America, and Central America, which demanded a design that was understandable and functional regardless of language or user location.

— Integration of specific functionalities, such as receiving security codes in Telegram and scanning QR codes in WhatsApp, to facilitate distributors’ access to their respective groups.

— Inclusion of advanced message analysis capabilities for messages sent by participants within specific date ranges and regions to identify user activity within groups, evaluating aspects such as videos, images, audios, and texts, strengthening monitoring and data-driven decision-making.

Collectively, these challenges required a multifaceted and decisive approach, allowing Xolvex to deliver a comprehensive solution for Herbalife, consolidating the operational efficiency and adaptability of its system to client needs.

Solution

Xolvex took on the task of developing a robust and customized platform that solved Herbalife’s problems. The solution included the following strategies and improvements:

— In-depth research: A detailed analysis was carried out to understand the restrictions and reasons for bans on WhatsApp and Telegram, allowing hypotheses to be validated and the system adapted to the API regulations of both platforms. During development, a situation arose where the accounts responsible for managing the groups were banned. Xolvex took immediate action, manually sending messages to distributors to ensure they joined their respective groups.

— Centralized management platform: A system was created that allows: Group creation (distributors only need to send their ID to the bot, which automatically assigns the appropriate group link), Message sending (functionalities to send bulk messages to WhatsApp and Telegram groups, ensuring effective communication), Activity analysis (the system can identify who sent messages, what type of messages were sent, and general activity in the groups), QR integration (at the end of the masterminds, distributors can scan a QR code to interact with the bot and access their group).

— Dynamic adaptation: The platform was designed to mitigate future problems related to restrictions and bans, ensuring stable and reliable operation.

Thanks to the system developed by Xolvex, Herbalife achieved: Automating critical processes, reducing time and errors; Centralizing distributor management, improving communication and activity monitoring; Creating an efficient infrastructure to implement its reward program based on the activity and attitude of distributors in the groups. The project not only solved Herbalife’s immediate challenges but also strengthened its ability to handle future events and communications more organized and effectively.

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